Ford Start Concept Introduced
Ford has revealed the Ford Start concept at the 2010 Beijing Auto Show. The automaker’s attempt was to create a nd practical and realistic vehicle that found a perfect balance between commuting needs and excellent fuel efficiency. This is Ford’s first concept in three years.. Although the Start shows traces of Ford’s “kinetic” design language, its rounded form is much more elegant. Angular edges are limited to both the shoulder lines and the slender, LED-powered headlamp and taillights. Function doesn’t necessarily follow form, however, as stylists made an effort to improve the car’s aerodynamics. Many surfaces, including the windshield, side window glass, and center stop lamp, are flush with the body, while an underbody aero pan further reduces the Start’s drag. The interior is as equally stylish and functional — the floating dual-cockpit dashboard lends a sporty look, but a conceptual infotainment system, billed as “MyFord Mobile,” incorporates a multi-function touch screen to simplify the center stack.
The turbocharged, 1.0-liter I-3 utilizes a cast-iron block, but a cylinder head and sump fabricated from cast aluminum. Ford won’t talk power figures, saying only that early tests suggest it can produce power on par with its 1.6-liter I-4, which is rated at 120 horsepower in North America. Power is routed to the front wheels via an ordinary five-speed manual transaxle.
Posted by on Apr 28 2010 in Ford Reviews




